If you haven’t seen the IE video:
It really got me thinking about phases of technology. And what’s the #1 valued aspect of technology? And what have been the phases of that #1 slot? The current #1 is undoubtedly design. Apple is on top and everyone is chasing them, Microsoft included.
But design wasn’t always the most important aspect. Look at that video. What sold products in the 80s and 90s? What was valued about technology?
Novelty and gadgetry. (Still important, it’s not just #1.)
Convenience. Microwaves, cars and whatnot.
Something to do with manufacturing or war, I dunno, I wasn’t alive.
Still. What’s next?
Technology has made our lives (mostly) convenient; we’ve (largely) figured out what gadgets are useful and which aren’t; and we’re currently figuring out how to make it all look nice and pleasant to use. But once that’s a given, what the eff then?
Well, after the girl next door (convenient), the goth girl (novel), and the hot girl with the nice hey-hey and the fun what-whats, who do you date? The woman who’s smart or who has the great personality.
The one who takes away the loneliness.
So there’s the next #1 technology priority: humanization. Technology that makes you feel less alone. And I’m not talking about social networks that require actual people on the other end.
Think Siri, but better. That “Hello!” on your microwave, but better. Computers that go beyond tools and actually push back. I want to write a line of code and have the computer call me “dumb f***ing thunderc***” like a human would.
Though, really, I have no damn idea. I started this post with an entirely different conclusion: Utility.
The point is, it doesn’t matter what the next #1 is, the point is that there is going to be one. So figure it out and get rich you dumb bastard.
Or don’t you c***-sucking thunderc***.